Nicole Lup

Nicole is currently in her first year of the BBA program, with an interest in pursuing a career in finance. She previously served as a Marketing Assistant for the University of Waterloo sports teams, where she enhanced social media engagement and increased traffic to university resources and events. Additionally, she volunteered as a Corporate Assistant at Investia Financial Services, gaining a foundational understanding of the stock market, researching mutual funds, and handling various administrative tasks. In her role as Junior Executive, Nicole will rotate through various LIFA executive departments, assisting as needed. Nicole enjoys playing soccer, basketball, and snowboarding, as well as critiquing movies and traveling.